Website Technology Stack and its Impact

This website leverages a modern technology stack designed for optimal performance, SEO, and user experience. The frontend is built with React and styled using Tailwind CSS for a responsive and visually appealing design. LazySizes ensures images load efficiently, improving page load times, while Priority Hints further optimizes resource loading. Goober handles CSS-in-JS for component styling. Core functionalities are enhanced with Shopify, Bold Subscriptions, Locksmith, and Secomapp. Payment processing is streamlined with Shop Pay. Analytics and marketing are handled by Google Analytics, Facebook Pixel, Klaviyo, Postscript, and Klaviyo Reviews. Open Graph protocol is implemented for improved social sharing.

The backend infrastructure utilizes Cloudflare and Bunny for content delivery network (CDN) services, ensuring fast loading times and global accessibility. This focus on speed and reliability directly contributes to the website's 82 Performance score in Lighthouse. The implementation of Open Graph and other SEO best practices, reflected in the 85 SEO score, helps improve search engine visibility. The combination of a fast, responsive design, efficient image loading, and robust analytics tools creates a positive user experience, driving engagement and conversions. Google Workspace is used for email and document management.