This website leverages a modern headless architecture built on BigCommerce for e-commerce functionality and DatoCMS for content management. Nuxt.js (powered by Vue.js) acts as the frontend framework, enabling a fast and dynamic user experience, further enhanced by its PWA capabilities. The stack prioritizes performance with Cloudflare and Google Cloud CDN for content delivery, and security with HSTS. Marketing and analytics are handled through Google Tag Manager, Google Analytics, Facebook Pixel, and Microsoft Clarity, while customer relationship management is facilitated by Listrak and Kustomer. State management is handled by Pinia. The use of Open Graph ensures proper social media sharing.
The chosen stack directly impacts the website's purpose, performance, SEO, and user experience. The headless approach allows for flexible content delivery and a decoupled frontend, improving performance and enabling a richer user experience. While the Lighthouse performance score is currently 0.55, the use of CDN and PWA technologies suggests an ongoing effort to optimize speed and responsiveness. The perfect SEO score of 1 indicates a strong focus on search engine visibility. The integration of marketing and analytics tools allows for data-driven decision-making to further improve user engagement and conversion rates. The e-commerce focus is supported by the BigCommerce integration, while customer support is enhanced by Listrak and Kustomer.
Buck® Knives OFFICIAL SITE - Quality Knives Since 1902
Trusted for generations. Buck knives are known for sharp edges and rugged durability. Each Buck knife is backed by our famous Forever Warranty. Shop now.
2 languages with 2 regional variants
